May 13, 2019

“You will be the same person in five years as you are today except for the people you meet and the books you read.”

Charlie Tremendous Jones

Today I want to challenge you to something new.  I’m going to give you a list of 10 books that you need to read if you haven’t yet.  Some titles you will likely have heard of.  Others you won’t.  Whatever you choose to do… take a moment and read a good book.  I’m not talking about fiction.  This will be a list of non–fiction books.  I’m not even talking about “self-help”, though a few of these books can be categorized that way.
What I’m really wanting to encourage you to do is read some books that will re-shape the way you think.  And as you read them, take notes, highlight passages, and Grow.  The above quote by Charlie T Jones is one that has shaped my life (I’m 43 years old).  I hope you find this list helpful and inspiring.
1.  The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results by Gary Keller and Jay Papasan was a game changing book for a lot of people.  So many of us don’t know how to manage our time.  This book goes into the how and the why behind time management and life purpose.  Definitely pick up a copy of this book to read this year!
2.The Go-Giver by Bob Burg & John David Mann.   This incredible book which tells a story of a guy who is struggling in his sales business is a great reminder of how important it is to focus on the things that really matter.  An Easy Read, you won’t want to leave this “Power Parable” out of your reading list this year.  The power of generosity is such a lost message in our world today.  Let The Go-Giver bring you back to the basics of why we do what we do.

3.<The Success Journey: The Process of Living Your Dreams by John Maxwell was one of the first books I (Art) ever read about how to see success not as a destination, but as a process… a journey, if  you will.  Maxwell writes with powerful illustrations and stories to bring home very important points about how to think about your life, your business, your family, all as things that are in process.  Give yourself credit for embracing the journey rather than living a life always trying to “Get there”.

4. 7 Levels of Communication by Michael J Maher.  Another “Power Parable” Maher’s book follows the story of Rick Masters, a real estate professional who is looking for the best way to run his business.  He wants to succeed, but needs a roadmap to get there.  7L teaches you how to understand which methods of promoting your business return the highest results and it also focuses attention on the power of building an “army of ambassadors”.  If you are tired of poking around, dabbling in your prospecting efforts, and struggling in your business… read this powerful story.  It is a game changer.

5.Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not! by Robert Kiyosaki is a great book about learning how to move from working for money all your life to getting money to actually work for you.  This has become a groundbreaking story and practical manual for many people to learn how to get out of the “rat race” and get money on your side.  Great read!

6.Good to Great: Why Some Companies Make the Leap and Others Don’t by Jim Collins is a research book.  But the great thing about this powerful research is what Collins unveiled about success, character, and leadership… and how it counts.  Read this book to be challenged in your own personal leadership skills and to rise above.

7.Developing the Leader Within You 2.0 by John Maxwell is an updated version of a 25 year old classic.  Maxwell is one of the most pro-lific writers in the field of sales leadership and business sense.  This is obviously a self-help book, but you’ll find that the answer to “self-help” is often serving other people.  That’s what makes an incredible leader.

8.The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It by Michael E Gerber is an extremely well written, instructional explanation of how to become the kind of person who owns a business that works and runs like a business.  Understanding how to move beyond simply being a “technician” in your area of expertise to an actual “business” person is what this book is all about.  Take the time to read and digest the ideas in this book and I think you’ll find yourself well on your way to developing a business that lasts beyond your working “in” it as you work “on” it!

9.  Never Split the Difference: Negotiating As If Your Life Depended On It by Chris Voss is a page turner.  Negotiating contracts and relationships is what we in the business world do.  Especially as you deal with clients in the Real Estate world, learning how to deal with people and how to read and work with experienced negotiators is a must.  Chris Voss is a former FBI hostage-negotiator who brings his experience in high-stress negotiation situations to bear on this ground-breaking book.  Thanks to Voss’s experience and understanding of the human psychology, he offers profound wisdom and insight into the negotiation process.  A must read for anyone who deals with this difficult aspect of contract-to-close relationships.

10.The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change by Stephen R. Covey is a classic!  If you’ve not ever read this book, you just need to add it to your list this year.  Covey gives us a series of powerful habits to cultivate and put into our lives to help us better work towards effectiveness and success in our personal as well as professional lives.  Put these habits into practice and you will find yourself growing into more of the person you want to be.  This book is all about who you are… not just what you do.

In Conclusion

Hopefully this list will be helpful to you in figuring out some of the books you need to read this year.  Just because you hear it on our podcast, doesn’t always mean there’s not some more studying and research for you to do on your own.  You will change as you read.  So put these books on your monthly “To-Do” list… and begin implementing these valuable insights into your business!

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